Do you know what the title of this post refers to? If not, here’s a little history lesson from YouTube.
It also refers to what we were just talking about last week — the famed Iranian almost-revolution that had something to do with Twitter … or did it?
In an apt comparison to the early protests of the U.S. civil rights movement, circa 1960, Malcolm Gladwell (author of four mass-market nonfiction books, including The Tipping Point, Blink, and Outliers) examines the Iranian election case and others in which the Internet is commonly believed to have played a major role.
His essay, published in the current issue of The New Yorker, is titled Small Change: Why the revolution will not be tweeted. His observations about weak ties and strong ties are particularly interesting, I think.